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wlfv radio, wlfv richmond
WLFV 989 MHz is a commercial FM radio station, licensed to Midlothian, Virginia and serving the Greater Richmond Region[3] The station is branded as "K-Love" and features a Contemporary Christian format The station is owned by Educational Media Foundation EMF[4] WLFV's transmitter is off Basie Road in Henrico, Virginia[5]


  • 1 History
  • 2 Previous logo
  • 3 References
  • 4 External links


WJMA-FM signed on November 22, 1971, on 967 MHz from Orange, Virginia It was co-owned with WJMA 1340 AM, now WVCV In 2003, the station ended up in the hands of Maniquad Communications, which at the time was the owner of rimshots WBBT-FM in Powhatan and WARV-FM in Petersburg Maniquad filed to move WJMA-FM to 989 FM in Richmond proper, and the station began broadcasting from its new facilities in March 2005[6]

Prior to becoming K-Love in 2017, WLFV was owned by Alpha Media The station featured a country music format branded as "The Wolf," and was simulcast on co-owned WARV-FM On December 5, 2016, EMF filed an application with the FCC to purchase both WLFV and WARV-FM for $2 million[7]

On March 22, 2017, following the consummation of EMF's purchase, WLFV began stunting, directing listeners to sister station WWLB the classic country-formatted "Hank FM"[8] On March 23, 2017, WLFV went silent in advance of its impending flip to K-Love[9]

WLFV remained off the air for three weeks while EMF repaired a failed satellite dish mount[10] Finally, on April 14, 2017, WLFV returned to the airwaves as K-Love[11] Despite the change in ownership and format, the station retained its WLFV call letters

Previous logo


  1. ^ Broadcasting Yearbook 2010 PDF ProQuest, LLC/Reed Publishing Nederland, BV 2010 p D-252 Retrieved July 6, 2015mw-parser-output citecitationmw-parser-output citation qmw-parser-output id-lock-free a,mw-parser-output citation cs1-lock-free amw-parser-output id-lock-limited a,mw-parser-output id-lock-registration a,mw-parser-output citation cs1-lock-limited a,mw-parser-output citation cs1-lock-registration amw-parser-output id-lock-subscription a,mw-parser-output citation cs1-lock-subscription amw-parser-output cs1-subscription,mw-parser-output cs1-registrationmw-parser-output cs1-subscription span,mw-parser-output cs1-registration spanmw-parser-output cs1-ws-icon amw-parser-output codecs1-codemw-parser-output cs1-hidden-errormw-parser-output cs1-visible-errormw-parser-output cs1-maintmw-parser-output cs1-subscription,mw-parser-output cs1-registration,mw-parser-output cs1-formatmw-parser-output cs1-kern-left,mw-parser-output cs1-kern-wl-leftmw-parser-output cs1-kern-right,mw-parser-output cs1-kern-wl-right
  2. ^ "Call Sign History" Federal Communications Commission, audio division Retrieved July 6, 2015
  3. ^ "Arbitron Station Information Profiles" Nielsen Audio/Nielsen Holdings Retrieved July 6, 2015
  4. ^ "WLFV Facility Record" Federal Communications Commission, audio division Retrieved April 6, 2017
  5. ^ http://radio-locatorcom/cgi-bin/patgid=WLFV-FM
  6. ^ "WLFV Facility Data" FCCData
  7. ^ Alpha Sells Richmond Pair to EMF
  8. ^ Alpha Shakes Up Richmond Cluster Radioinsight - March 22, 2017
  9. ^ "Robert Corbin VARTV on Twitter" Twitter Retrieved 2017-03-25
  10. ^ "Notification of Suspension of Operations" FCC Licensing Database Retrieved 18 April 2017
  11. ^ "K-Love finally on the air on 989 in Richmond, VA" Lee Costic on Twitter Retrieved 18 April 2017

External links

  • Query the FCC's FM station database for WLFV
  • Radio-Locator information on WLFV
  • Query Nielsen Audio's FM station database for WLFV

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