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Guy Kawasaki

guy kawasaki, guy kawasaki pitch deck
Guy Kawasaki born August 30, 1954 is an American marketing specialist, author, and Silicon Valley venture capitalist He was one of the Apple employees originally responsible for marketing their Macintosh computer line in 1984 He popularized the word evangelist in marketing the Macintosh and the concepts of evangelism marketing and technology evangelism

In March 2015, Kawasaki joined the Wikimedia Foundation Board of Trustees, the non-profit operating entity of Wikipedia

Kawasaki has also written a number of books including The Art of Social Media 2014 and Database 101 1991


  • 1 Early life
  • 2 Career
  • 3 Bibliography
  • 4 References
  • 5 External links

Early life

Guy Kawasaki was born in Honolulu, Hawaii, where he attended ʻIolani School He credits his writing career to Harold Keables, his Advanced Placement English teacher, who taught him that "the key to writing is editing"

Kawasaki graduated from Stanford University In 1976 with a Bachelor of Arts degree in psychology He then attended law school at UC Davis, but quit after about a week of classes when he realized that he hated law school In 1977, he enrolled in the UCLA Anderson School of Management, where he earned an MBA degree While there, Kawasaki also worked at a jewelry company, Nova Stylings Kawasaki observed, "The jewelry business is a very, very tough business, tougher than the computer business I learned a very valuable lesson: how to sell"


External video
The art of innovation Guy Kawasaki, TEDxBerkeley, TEDx, 21:15, February 22, 2014
Ten Words You Seldom Hear in Social Media, Social Data Week, September 16, 2013, 29:21

In 1983, Kawasaki got a job at Apple through his Stanford roommate, Mike Boich He was Apple's chief evangelist for four years In a 2006 podcast interview on the online site Venture Voice, Kawasaki said, "What got me to leave is basically I started listening to my own hype, and I wanted to start a software company and really make big bucks" In 1987 he was hired to lead ACIUS, the US subsidiary of France-based ACI, which published an Apple database software system called 4th Dimension

Kawasaki left ACIUS in 1989 to further his writing and speaking career In the early 1990s he wrote columns that were featured in Forbes and MacUser magazines He also founded another company, Fog City Software, which created Emailer, an email client that sold to Claris

He returned to Apple as an Apple Fellow in 1995 In 1998, he was a co-founder of Garage Technology Ventures, a venture capital firm that has made investments in Pandora Radio, Tripwire, The Motley Fool and Dlight Design In 2007, he founded Truemors, a free-flow rumor mill, that sold to NowPublic He is also a founder at Alltop, an online magazine rack

In March 2013 Kawasaki announced he would be joining Google as an advisor to Motorola His role was to create a Google+ mobile device community

In April 2014, Kawasaki became the chief evangelist of Canva It is a free graphic-design website, for non-designers as well as professionals, founded in 2012

On March 24, 2015, the Wikimedia Foundation announced Kawasaki had joined the foundation's board of trustees


  • The Macintosh Way 1990 ISBN 0-06-097338-2
  • Database 101 1991 ISBN 0-938151-52-5
  • Selling the Dream 1992 ISBN 0-88730-600-4
  • The Computer Curmudgeon 1993 ISBN 1-56830-013-1
  • Hindsights 1995 ISBN 0-446-67115-0
  • How to Drive Your Competition Crazy 1995 ISBN 0-7868-6124-X
  • Rules for Revolutionaries 2000 ISBN 0-88730-995-X
  • The Art of the Start 2004 ISBN 1-59184-056-2
  • Reality Check 2008 ISBN 1-59184-223-9
  • Enchantment: The Art of Changing Hearts, Minds, and Actions 2011 Portfolio Penguin, London ISBN 1-59184-379-0
  • What the Plus! Google+ for the rest of us 2012 Only available on Amazon Kindle, iBooks and on Google Play
  • APE: Author, Publisher, Entrepreneur—How to Publish a Book 2013 Guy Kawasaki; Shawn Welch Nononina Press ISBN 978-0-9885231-0-4
  • The Art of Social Media: Power Tips for Power Users 2015 Guy Kawasaki; Peg Fitzpatrick ISBN 978-0241199473
  • The Art of the Start 20: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything 2015 Portfolio ISBN 978-1591847847


  1. ^ "Best Sellers: Hardcover Advice & Misc" New York Times March 27, 2011 
  2. ^ Chris Cameron February 26, 2010 "Weekend Reading: Guy Kawasaki Author Spotlight" Readwrite 
  3. ^ Solis, Brian and Deirdre K Breakenridge Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR FT Press, 2009 p 9
  4. ^ Frederic Lucas-Conwell December 4, 2006 "Technology Evangelists: A Leadership Survey" PDF Growth Resources, Inc 
  5. ^ a b de Vreede, Jan-Bart March 24, 2015 "Wikimedia Foundation welcomes Guy Kawasaki as board member" Wikimedia Foundation Retrieved March 24, 2015 
  6. ^ a b c d e f g Kawasaki, Guy 2015 "Who Is Guy" Guy Kawasaki Retrieved August 9, 2015 
  7. ^ Kawasaki, Guy March 11, 2013 The Top 10 Mistakes of Entrepreneurs Video YouTube Retrieved August 9, 2015 
  8. ^ Iwata, Edward November 10, 2008 "Entrepreneur Guy Kawasaki Doesn't Accept Failure" USA Today Retrieved August 9, 2015 
  9. ^ Bryant, Adam March 10, 2010 "Just Give Him 5 Sentences, Not 'War and Peace'" The New York Times Retrieved August 9, 2015 
  10. ^ a b Ostdick, John "Guy Kawasaki: Advice for Making Your Venture Successful" successcom 
  11. ^ Galant, Greg October 16, 2006 "VW Show #39 – Guy Kawasaki of Garage Technology Ventures" venturevoicecom 
  12. ^ Brogan, Daniel July 12, 1987 "Seeking 4th Dimension Take Heart, Its Now in Town" The Chicago Tribune 
  13. ^ Kawasaki, Guy The Beauty of Metaphor Forbes August 25, 1997
  14. ^ Kawasaki, Guy August 11, 2003 "Wise Guy: The Goal of a New Machine" Macworldcom 
  15. ^ "Emailer Licensed to Claris" Tidbits April 3, 1995 
  16. ^ Furchgott, Roy October 18, 1998, "Private Sector; Financier to the Garage Start-Up", The New York Times 
  17. ^ Ostdick, John Guy Kawasaki: Advice for Making Your Business Successful Success Magazine
  18. ^ Pritchard, Stephen August 28, 2000 "Guy Kawasaki: The garage culture comes to Britain" The Independent 
  19. ^ Arrington, Michael July 10, 2008 "Guy Kawasaki's Truemors Gets Acquired by NowPublic" Washington Post 
  20. ^ "Apple Evangelist's Advice For Silicon Valley Entrepreneurs" Asian Week July 1, 2008 
  21. ^ "Guy Kawasaki: Truemors and the $12,000 start-up" thebusinessmakerscom June 2, 2007 
  22. ^ "Interview: Not Just an Experiment: Guy Kawasaki's Alltopcom" itworldcom April 1, 2008 
  23. ^ "Google Disses Motorola Products - And Hires Guy Kawasaki" ReadWrite March 1, 2013 
  24. ^ "Guy Kawasaki Joins Australian Design Startup Canva As Chief Evangelist" TechCrunch AOL April 16, 2014 Retrieved January 26, 2016 

External links

  • Official website
  • Alltopcom co-founder
  • Guy Kawasaki at the Internet Movie Database
  • Apple Inc portal
  • Biography portal
  • Books portal
  • Google portal
  • Information technology portal
  • Software portal

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Guy Kawasaki

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