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Business Insider

business insider,
Business Insider is a German owned American business, celebrity, and technology news website launched in February 2009 and based in New York City Founded by DoubleClick's former CEO Kevin P Ryan, it is the overarching brand that includes Silicon Alley Insider launched May 16, 2007 and Clusterstock launched March 20, 2008 The site provides and analyzes business news, and aggregates top news stories from around the web In 2011, the online newsroom employed a staff of 50, and the site reported a profit for the first time ever in the 4th quarter of 2010 In June 2012, it had 54 million unique visitors

Business Insider also hosts industry conferences, such as IGNITION, which explores the emerging business models of digital media In January 2015, Business Insider launched BI Intelligence, a subscription-based research service that provides data and analysis on the mobile, payments, eCommerce, social, and digital media industries The site each year publishes editorial franchises such as the "Digital 100: The World's Most Valuable Private Tech Companies"


  • 1 Contributors
  • 2 Reception
  • 3 Acquisition
  • 4 Tech Insider
  • 5 References
  • 6 External links


The site editors include CEO and Editor-In-Chief Henry Blodget is a Yale history graduate who had worked on Wall Street until he was charged with securities fraud in 2003 Deputy editor Nicholas Carlson worked at Internetcom and Gawker Media's Silicon Valley gossip blog, Valleywag Senior editor Jim Edwards was managing editor at Adweek


Business Insider was named to the Inc 500 in 2012 The Clusterstock section appeared in the TIME article "Best 25 Financial Blogs" January 22, 2009, and the Silicon Alley Insider section in the PC Magazine article "Our Favorite Blogs 2009" Business Insider was an official Webby honoree for Best Business blog in 2009 The New York Times reported in January 2014 that Business Insider's web traffic was comparable to that of The Wall Street Journal

However, the website has received widespread criticism for blatant clickbait and gets most of its "hits" from websites such as Yahoo! News, where its articles are often posted It has also been criticized for routinely putting publishing speed before fact checking


On 29 September 2015, Axel Springer SE announced that it had acquired 88% of the stake in Business Insider, Inc for a reported $343 million €306 million After the purchase Axel Springer SE will hold a stake of approximately 97%, and Jeff Bezos' personal investment company will hold the remaining shares

Tech Insider

In July 2015, Business Insider launched the standalone technology website Tech Insider, with a staff of 40 people working primarily from the company's existing New York headquarters, but separately from the main Business Insider newsroom


  1. ^ "Businessinsidercom Site Info" Alexa Internet Retrieved 2016-01-27 
  2. ^ "Welcome To Business Insider" Retrieved April 5, 2013 
  3. ^ "Business Insider Turns A$2,127 Profit On $48 Million in Revenue" TechCrunch March 7, 2011 
  4. ^ Hagey, Keach July 29, 2012 "Henry Blodget's Second Act" The Wall Street Journal Retrieved 2015-11-09 
  5. ^ "IGNITION 2012" Business Insider 
  6. ^ "BI Intelligence" Business Insider 
  7. ^ "Digital 100: The World's Most Valuable Private Tech Companies" Business Insuder November 2012 
  8. ^ "Factual allegations as submitted by SEC" SEC 
  9. ^ McIntyre, Douglas A; Allen, Ashley C January 22, 2009 "Best 25 Financial Blogs" TIME New York Retrieved June 1, 2010 
  10. ^ "Our Favorite Blogs 2009" PC Magazine New York November 23, 2009 Retrieved June 1, 2010 
  11. ^ "Blog-Business: Official Honoree" Webby Awards 
  12. ^ Carr, David January 26, 2014 "Ezra Klein Is Joining Vox Media as Web Journalism Asserts Itself" The New York Times Archived from the original on February 16, 2015 Retrieved December 26, 2014 
  13. ^ Hagey, Keach 29 July 2012 "Henry Blodget's Second Act" Wall Street Journal Retrieved 2015-08-13 
  14. ^ Ha, Anthony May 22, 2012 "Business Insider's Henry Blodget Defends Linkbait, Slideshows, And Aggregation" Tech Crunch AOL Retrieved January 23, 2016 
  15. ^ Bershidsky, Leonid September 29, 2015 "Can Business Insider Make Money" Bloomberg View Retrieved January 23, 2016 
  16. ^ Auletta, Ken April 8, 2013 "Business Outsider" The New Yorker Condé Nast Retrieved January 23, 2016 
  17. ^ a b "Leading Digital Publisher Axel Springer Acquires Business Insider" 29 September 2015 Retrieved 29 September 2015 
  18. ^ "US-Nachrichtenseite: Springer kauft "Business Insider" für 300 Millionen Euro" in German Retrieved 29 September 2015 
  19. ^ "Business Insider Broadens Ambitions With New Tech Site" The Wall Street Journal 27 July 2015 

External links

  • Official website

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Business Insider

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