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Harold Bell

harold bell wright, harold bell
Harold Bell October 5, 1919 – December 4, 2009 was an American marketer and merchandising executive who co-created Woodsy Owl, the iconic mascot of the United States Forest Service Bell created Woodsy Owl with two US park rangers, Chuck Williams and Glenn Kovar, and another colleague, Betty Hite, for the first Earth Day in 1970 Woodsy Owl is best known for the motto, Give a hoot, don’t pollute!


  • 1 Biography
    • 11 Early life
    • 12 Career
  • 2 References
  • 3 External links


Early life

Harold Bell was born on October 5, 1919, in Union City, New Jersey He was one of three sons born to his parents, David and Hilda Rosenthal Belsky His father worked as an embroiderer

Bell served in the United States Navy during World War II He moved to Los Angeles, California, following the end of the war


Once in Los Angeles, Bell began working as a marketer and licensing agent for the Walt Disney Company He founded his own marketing firm in 1957, which specialized in marketing cartoon, television and film characters to the public Through his company, Bell helped to brand and license such iconic characters as Lassie, the Lone Ranger, Dick Tracy and Mr Magoo

Bell, a licensing agent, also produced and created a series of public service announcements for the National Forest Service featuring Smokey Bear

Bell was hired as a technical advisor for the long-running, popular television show, Lassie The concept for Woodsy Owl was developed on the set of Lassie Bell teamed with three other Lassie teachnical advisors - United States Forest Service rangers, Chuck Williams and Glenn Kovar, and colleague Betty Hite - to create Woodsy Owl as the new mascot for the United States Forest Service for the first Earth Day in 1970

The United States Forest Service had requested that Bell and the others develop a new message and symbol for the agency A number of other animals were considered as the mascot, including a ladybug, rainbow trout, elk and raccoon An owl was ultimately chosen because of the belief that owls are wise, can see polluters from treetop perches, and can live near cities and towns Bell and the others envisioned Woodsy Owl with a broad mission, unlike Smokey Bear, who focused almost exclusively on forest fire prevention The owl would be used to advocate environmental programs and urge American children to fight pollution and help the environment Woodsy Owl became most famous for his motto, Give a hoot, Don’t pollute As of 2009, the character now uses the slogan, Help Woodsy Spread the Word, mixed with the song, The Syncopated Clock, by Leroy Anderson


  1. ^ a b c d e f g h i j k l m n o Hevesi, Dennis 2009-12-12 "Harold Bell, a Creator of Woodsy Owl, Is Dead at 90" New York Times Retrieved 2010-02-14 
  2. ^ a b c Hevesi, Dennis 2009-12-17 "Harold Bell, merchandising executive who designed the environmentally conscious character Woodsy Owl, dies at 90" Los Angeles Times Retrieved 2010-02-14 

External links

  • "Remembering Harold Bell, Creator of Woodsy Owl " Peeling Back the Bark, the Forest History Society

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Harold Bell Information about

Harold Bell

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